A sole trader who focuses on personal and professional coaching required a new logo and a website to help boost his business in 2021.
Transcend Coaching is ran by Matthew Sarabadu, a successful businessman with over 20 years of experience in industry. He setup a coaching business over 6 years ago however his website wasn’t working for him so he asked us to build him a website.
The previous website (above) has all the content but the formatting wasn’t quite right and there was no logo to define his brand.
Digital Paw first created his logo, keeping it simple and minimal with a flare of colour. The fonts chosen are san-serif fonts which work well with the shapes for the orange logo section. We took just under 10 hours to complete the design of the logo.
We felt the website should look clean, minimal, ideally utilising minimalistic imagery. Our client didn’t have imagery of himself which were recent, so we had to keep away from using that personal touch to go live with the site. However we utilised stock photos that portrayed action, movement and creativity to align with the ambitions of the business.
The website took one week to build and migrate over.
I was really shocked and surprised by the speed and professionalism of Digital Paw. I spoke with Leena, explained my situation with my current site and she ran me through the best options to keep other areas of my business separate. I handed her my login information and a day later I had a new logo and a homepage to view! Less than a week later and I now have a modern site that represents my coaching business far better than before.
Matthew Sarabadu. – Company Owner
Transcend Coaching
