Web Design for small businesses - Digital Paw Marketing Agency for Small Businesses

Website Design

Bespoke websites built for small businesses and photographers. We specialise in web design using WordPress. Perfect for small businesses who are looking to grow in the future.

A bespoke website that doesn’t cost the earth

Digital Paw Marketing build affordable small business websites, sole traders and startups. We have 100% client satisfaction so far as we spend the time to deliver what our clients need. Photography websites are a specialilty of ours such as our most recently completed site – Tracy Main Photography. We are a small business ourselves and are proud to be. We keep our costs low by being small, so we don’t have to increase our rates. This means happy customers and affordable websites.

Designed for you

As web design specialists who work with small businesses, we know it’s important to make a website without charging the earth. We build bespoke sites that will last years. We offer support to help our clients adjust to a new site and we’re always around, even at 9pm most evenings, ready to help. After all, us small businesses don’t tend to work 9-5.

We also reduce your initial costs by spreading them out over several payments to help you manage your budget. Starting as low as £100 monthly, you could have a website built just for you, instead of having to compromise with templates that sometimes aren’t fit for purpose.

Clean, powerful websites

Affordable prices, spread out to help your budget

Search engine optimisation comes as standard

There is no point cooking a three course meal if nobody comes to enjoy it. We don’t believe in making websites that people aren’t going to see – and so SEO becomes an essential part of our web design.

We first gain an understanding of what your business is about. Is it a service, product driven business? Location based or national? We then do keyword research so we understand what terms people are most likely to search for. From then on we implement and SEO strategy that will drive traffic to your website.

Trust, inform, react & convert

Utilising neuromarketing

We use psychology to improve your lead generation

There is a whole degree full of knowledge behind each element of website design. Although there are more sophisticated tools out today to allow anyone to make a website, the reason why people still come to us, is that we have the skills, experience and training to offer. We are specialists in our field, proudly delivering top results for our clients. There aren’t many web design agencies in the UK who offer neuromarketing as part of their offering.

For example, Canine Cage Craft Ltd, a client of ours, is enjoying 20 leads a day on average through the website alone. Since we created Mike Bunday’s website, he has had to hire additional help, and is fully booked through 2020 and January 2021 already. He enjoys the top spot on Google for all his relevant search results, and his business is thriving.

We get your website onto Google

Slightly different to SEO, but just as important is ensuring your website is known to Google in the first place. Most agencies who offer prices similar to us don’t offer this service, or wait until asked to then carry this out, but if you’re a small business owner, how are you meant to know how to get your site on Google?

Websites aren’t just about looking nice, having buttons in the right place, selecting the right imagery and ensuring all the forms work correctly. There is a structural implication and some very technical aspects that can easily be overlooked by less knowledgeable agencies.

It’s what makes Digital Paw a success, we know websites, we know SEO and we have a 100% satisfaction rate with all our clients to prove this. Speak to us for more information.

Kirsty Airey Photography website Kent

We meet security and GDPR standards

Ensuring the websites we build are secure (SSL certification) and meet GDPR standards are imperative to us. Our main web designer comes from a financial promotions background so she understands how important it is to meet legalities. We ensure all our websites have the relevant Privacy Policy, and that we create a GDPR option that meets search engine standards such as Google. We take the weight off a lot of small businesses who are still wrapping their heads around data protection since GDPR came about.

We build your website to be mobile friendly

The reliance on smart phones has increased significantly and we’re all guilty of pulling our phones out and Googling a query we may have. The truth is, no website will deliver if it isn’t optimised for mobile these days. Google even look at the mobile version before the desktop and base this on how they rank you.

Digital Paw Marketing Agency build all our websites using WordPress and ensure that every site we build is for mobile first.

If you’re curious to see how mobile internet usage has grown over the last decade take a look here.

Clean, powerful websites

Affordable prices, spread out to help your budget

A few examples of websites we’ve built recently

Website reviews

Very friendly approachable personal service

“I have just had a website designed and built by this company. Right from the very off Leena has been so responsive to any emails and questions and is available any time of the day to answer them. She did the website in the time scale she promised. Very friendly approachable personal service. Nothing is too much trouble. I am over the moon with my new website and will def be recommending this company to anyone that is after a website or marketing help.”

Tracy Main – Tracy Main Photography

Wish I could give Digital Paw a 6 star rating

“From my very first contact with Digital Paw Marketing, I knew that I had put my trust in a business that were going to work for me to grow my fabrication business. Totally professional and energetic in their approach, this actually gave me renewed drive also.

Digital Paw revamped my branding, sorted letterheads, business cards and built me the most professional website. Many of my customers make comment on how easy it is to use and its visual appeal.

Over three quarters of my leads now come from the website, and earned me the “number one spot” on Google search for my business sector.
They keep in contact with me and now also help with my social media marketing. Always there for advice and suggest changes and updates if required. Would recommend Digital Paw to everyone. Wish I could give a 6 star rating.”

Mike Bunday – Canine Cage Craft Ltd

Listens to what you want & advises the best options

“Having found Digital Paw I would now never use anyone else for my websites, so far I’ve had 4 brand new websites built for different parts of my business. Leena listens to what you want, advises the best options and the designs and builds. Leena is so friendly, professional and always happy to help and advise.”

Judith Graham – Village Photography

Frequently Asked Questions

How long does it take to build a website for small businesses?
It depends on the type of website you’re after. Generally, if you’re after a five page lead generation website, we can create this in under two weeks. As long as our clients are swift with feedback that is.

For larger websites such as a twelve page lead generation site, this could take three weeks.

How much does it cost to have a website built?

Prices vary depending on what your website needs. Generally our costs for a 5 page website start such as thurnbychimneysweeps.co.uk start from £579.

For larger websites such as psychologycumbria.co.uk you would be looking at around £1,490. The reason for this is the amount of time, web pages, and complexity of the website.

We scope out every site we do, carry out keyword research, look at the site architecture and the best way to build the site. Only then can we begin building a site that is going to deliver a punch for out clients.

If you’re after a truly professional website that isn’t going to cost you London agency prices, then you’ve come to the right agency. We are a small business and keep our overheads low. We value all of our customers, which is why we have a 100% customer satisfaction rate.

Why do you use WordPress?
WordPress is the most used CMS platform in 2021. We could use Drupal, Joomla, Interspire and other less known systems, but if we did, it would mean our clients would have to pay a little more. Why I hear you say? Well WordPress has so many developers worldwide, contributing to the free platform, that it has really cost effective plugins and extras. The other platforms don’t offer as wide a variety as WordPress and should our clients want to move to a larger agency, they will find their costs increase dramatically to have their site managed.

By using WordPress we can keep our costs down for our clients, and should they want to move on, it isn’t going to cost them the earth at the next agency.

Do you do monthly fees with no upfront deposit?
Alas, we don’t offer this subscription service. More than often, agencies who run these sites don’t offer bespoke website services. Their clients are using a template which is why they are able to offer a subscription method. These types of agencies are a great trial for companies who just want a quick setup. Typically agencies with this setup expect a customer to stay with them for a minimum of 3 years. Let’s look at how much this costs the user for the website.

5 page website

with Digital Paw starts at £379 and so far, no more than £429. Payments are spread over three periods to help spread the costs.
A monthly cost with no setup agency @£35 x 36 months = £1,260
As you can see from the above, it is worth investing in a website if you have the ability to pay up front. However, subscription agencies can be a huge advantage if you’re just starting out and want to keep your initial costs super low.

Do you make e-commerce websites?
We do not make e-commerce websites. We can’t be amazing at everything. As a small business we are experts in lead generation websites.
Do you host websites?

We don’t host the websites with us typically. A lot of our clients like to be empowered, so we encourage them to own their own hosting and website. That way they don’t have to seek permission from the agency to access their website.

Hosting costs depend on the need of the website. Typically we recommend our clients use ChemiCloud. Why? It offers a UK based server (this is extremely important for GDPR) and is extremely cheap. Ideal for small businesses. But it doesn’t mean it’s slow either. We’ve been so impressed with ChemiCloud, we’re moving all our clients over to them.

Do you manage the website once it's live?
We can manage websites for our clients once the sites are live. Some of our clients openly tell us they aren’t web savvy and need our help. We offer three solutions here:

1) Maintenance package – this is where we update the website plugins and themes to keep the website secure and running smoothly. – £20 per month

2) Modify package – this is where we do everything in the Maintenance package, but we also modify content to ensure it is SEO, modifying content to include new keywords that the site may rank for that converts. – £30 per month

3) Power package – this is where you get both the packages just mentioned, but we also write articles to keep the site gathering interest. (This does work best if we are managing the client’s Facebook page as we can then share and react, comment on behalf of our client and maintain engagement.) We write an article a month which is detailed and there to keep a reader engaged and Google happy. This package costs £59 per month

Do you design logos?
For most of our clients, having a logo is something that was done, but without the knowledge of neuromarketing and what is needed to make a logo work well. A logo can be designed by anyone yes, but a logo that speaks to your customers ought to be designed by professionals.

We have over 20 years of graphic design skills so we can design logos that work for both websites and offline collateral. We don’t charge a fortune either. For any customer coming to us for a website that needs a logo too, we charge £99. If you’re looking for a logo on it’s own, our costs are £139.